Difference between promotional SMS and transactional SMS

 

Difference between promotional SMS and transactional SMS

Promotional SMS are widely used by the business firms for advertising and promoting their product or services to the audience. These messages can only be delivered to non-DND numbers as per guidelines specified by TRAI. Promotional messages can be delivered between 9:00 am to 9:00 pm.

Your reliable Vendor for bulk SMS service will ensure to offer advanced messaging services by integrating fully optimized SMS API in your existing or new business application. By using the software, you can easily send bulk messages to the customers to promote your product or services as well as to let them know about the occasional deals and special discounts.

The promotional SMS software will allow you to manage all your contacts in an organized manner. With 100% guaranteed delivery, the vendor ensures that your promotional message reach to the right audience instantly. The bulk SMS software comes with advanced features that include DND filter as well as scheduling date and time for the promotional SMS delivery as per client instructions.  

Transactional SMS are used exclusively to share important information with the customers. The messages are not restricted to non-DND contacts, but are also transmitted to DND numbers. The transactional SMS software allows you to send message with your personalized sender ID which is usually 6 character code.

These messages are not meant to promote the product; in fact these messages are highly secured and fully personalized. The vendor considers your prime business objectives through consultation and then a comprehensive bulk SMS platform is developed to fulfill proposed requirements.

Since transactional SMS contains important information, there is no time limitation and these messages can be sent round the clock i.e. 24X7. The vendor makes sure that the message is delivered to the customer within a specified time frame. Transactional messaging software is engineered with top-tier programming and high-profile attributes to ensure security of information.